What is Electronic Shelf Label?

Electronic shelf label system is an electronic display device can be Placed on the shelf and replaced the traditional paper price label. Each Electronic shelf label is connected to the store's computer database through Wireless network and displays the latest price on its screen. in fact Electronic Shelf Label System controlled the price by the computer program, Changed the status of update the price labels by handwork and realized the Consistency of price between the counter and shelves.

 

 

Why Use Electronic Shelf Label?

 

Puzzles of traditional retail price tag management:

1. Complex procedures of manual price Changing:

 Update system data –print paper tags -look for tags need to be Changed-take away overdue tags-ensure tags accuracy. It's Time losing and low Efficiency.

2. Continuous cost of consumable items (annual printer changing, ink and paper purchasing). It's high expense.

3. Staff needs to do overtime work because Price changing always happens not in business hours.

4. Manual price changing mistakes ratio can Be 6%.

5. Missing labels ratio can be 2%, high Damage rate of paper tags for various reasons. It will cause repeated works, Decline of staff satisfaction and increasing of customers' complaints.

6. Failing to change price tags in time or Pricing errors can cause price labels in-store not match your back-end Database, and customers' complaints will bring bad reputation and related Penalties to the store.

 

 

Advantage of Electronic Shelf Label System

1. Two-way high speed RF transmission and Secure verification to ensure transmission efficiency and accuracy

2. Automatic price and content changing System by real time synchronizing with POS database.

3. Reduce artificial mistakes and improve Information management to better increase company reputation and customer Satisfaction.

4. Five years long life for energy and cost Saving

5. Eco-friendly instead of mass paper consumption

6. No power is needed to display price Information.

7. Dot matrix type, can display 1D,2D code, Can display more than 170 languages

 

how working Electronic Shelf Label?